The Great Sherry Tasting held in London on
Monday has been a great success. Organised by the Consejo Regulador and Fedejerez, over 300 members of
the wine trade, catering trade and press attended the biggest Sherry tasting
ever. No fewer than 203 wines were shown.
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| (foto: mas jerez) |
Beltran
Domecq, Consejo president, presided and gave three masterclasses, which were so
popular that the capacity needed to be doubled, while many wines were shown in
Britain for the first time. Such is the interest in this tasting that it is now
the most important Sherry event in the world, firmly in the UK wine trade
calendar. The UK now boasts 28 importers of 40 bodegas.
The forthcoming Sherry Festival was announced
at the Great Sherry tasting, and will take place between the 17th October and the 2nd of
November throughout the UK. Wine merchants, wine bars and restaurants will be
promoting Sherry in an extensive campaign of promotions and tastings aimed at
spreading Sherry culture and promoting sales.
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